“A massive product range crystallised into an easy-to-use e-Catalog”
“Rexel Finland is an electrical wholesaler offering a wide range of environmentally friendly and innovative services and high-quality products to electrical professionals. We had a need to improve the visibility of our products on our website also for those customers who were not registered in our web store. Our product range is massive.
Protacon produced a web-based e-Catalog that helps our customers search product data easily and flexibly. As the use of the system does not require registration, it can be used by our customers, electrical contractors, electrical designers, as well as any other internet users. It is also a good tool for our own sales people to find product data and figures – even at the customer’s site, if need be.
Product data and figures are easily visible in the e-Catalog and, if necessary, a product card can be printed or stored for each product. Products can also be collected in a shopping basket to facilitate and accelerate placing of orders in our web store or collecting products from our shop. The system collects data from our own ERP systems avoiding thus double work.
We wanted the system to be easy to use and so it is. Problems related to either usability or technology have not appeared. Users have found the system easy to use, as they are already familiar with the operating logic and visual appearance. This means that Protacon succeeded well in integrating it into our existing systems.
Cooperation with Protacon has been extremely smooth. We got what we wanted. The system was quickly built upon existing basic data. Changes and additions during the creation stage could also be flexibly made. We will continue the development of the system together with Protacon and new functionalities are already being planned.”
Protacon produced a web-based e-Catalog that helps our customers search product data easily and flexibly.
Tiina Salmenoja, E-commerce Manager,
Rexel Finland Ltd.